See Maira Kalman’s very touching illustrated diary of her trip to the Inauguration: http://kalman.blogs.nytimes.com/2009/01/29/the-inauguration-at-last/?em
Part of the pleasure of her unfolding narrative is the mix of happenstance observations and her musing about significant artifacts from history. The structure of her unfolding narrative is also important. The cadence of her observations is central to the overall emotional impact of her story. In many ways, this could be a model of how we tell stories about our projects. More generally, Kalman is suggesting that we need to find a balance between the pleasure of the ordinary and the significant as we continually look for clues in the world for our own design-thinking.